Ski Team Partnering with Darn Tough Vermont®

HANOVER, N.H. — The Dartmouth ski team today announced a new partnership with Darn Tough Vermont®, an American manufacturer of premium, all-weather outdoor and lifestyle socks backed up by the industry's only lifetime guarantee. Darn Tough will outfit the ski team with its quality socks while the Big Green skiers pursue their fourth national title.

"We are thrilled to be representing a local company and are looking forward to partnering with Darn Tough," said Cami Thompson-Graves, the Dartmouth Director of Skiing and the head coach of the Big Green women's Nordic team. "Their socks will go a long way toward keeping our feet warm and dry every day while we are out on the slopes and trails. The success of our program is built on the 'darn tough' attitude of our skiers, making this partnership a perfect fit!"

The Dartmouth ski team has consistently been one of the top squads in the nation, finishing among the top six at the NCAA Championship in every year of the 2010s with eight individual titles won by five skiers during the decade. The program also has three NCAA titles to its credit — 1958, 1976 and 2007 — and has had numerous skiers compete in the Olympics, including nine at the 2018 Games in Pyeongchang, South Korea.

"As we continue growing, teaming up with one of the premier collegiate ski programs, which is located less than 50 miles from our headquarters in Northfield, Vermont, is a natural partnership," said Jake Largess, the Brand Manager for Snow at Darn Tough Vermont®. "We design and develop our socks in the same tough conditions the Dartmouth athletes train and compete in, and we're excited we'll be keeping their feet warm, comfortable and race ready throughout the season."

Darn Tough Vermont® offers both Specialty and Tactical product lines, the former of which includes Snow, Athletic, Run, Lifestyle, Hike, Bike, Hunt, Work and Juniors' styles. The company's product is distinguished from industry competitors by 100 percent USA manufacturing; exceptional comfort, durability and fit; True-Seamless™ technology; and an exclusive blend of either ultra-fine, premium Merino wool or Coolmax®/Thermolite®. Founded by Ric Cabot in 2004, a third-generation sock maker, Darn Tough Vermont® operates out of Cabot Hosiery Mills. For more information about Darn Tough Vermont® socks, please visit: www.DarnTough.com.

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